The cannabis industry continues to fight on. Obstacles seem to exist at almost every turn, with a new threat looming closer and closer each month. Big tobacco likely prefers to fly under the radar as a current threat to the cannabis industry and its operators. Recently, they have come up in conversation more and more about their future aims to “rebrand” into the cannabis space. With fewer and fewer people consuming tobacco and more and more consuming cannabis, this was inevitable. A keen eye should continue to see how they look to pivot into the industry.
Bryan Fields, Eighth Revolution
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