Despite industry-specific challenges, the future of the cannabis industry is bright. As public opinion shifts in favor of legalization, more states are expected to follow suit, and federal legalization may eventually be close behind. This could open up new investment and growth opportunities while providing greater consistency and stability in the marketplace.
At the same time, the industry is facing several challenges, including a lack of consistent federal regulations, a patchwork of state-level rules, and an ongoing stigma surrounding cannabis use. This has led to a complex and rapidly evolving marketplace, with varying quality and pricing of products and services.
Bryan Fields, Eighth Revolution
Editors’ Note: This is an excerpt from our Monthly Playbook. If you would like to read the full monthly playbook and join the thousands of others you can sign up below.
